Which SEO Techniques Should Be Avoided?

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SEO is ever-evolving. What is relevant now may become outdated and even be flagged as a Black Hat or Gray Hat technique.

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Create Content for Featured Snippets

[{"selector":"#anim-61f0dcb8-b5aa-4786-aed4-b2c52aa6b6c3","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-03efac52-d7d7-48b1-b4ba-8d1790d291af","keyframes":{"transform":["translate3d(-83.95062%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cd138769-8155-4361-87e8-c285bc708393","keyframes":{"opacity":[0,1]},"delay":0,"duration":0,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1f0b842b-673e-4bc2-8578-6d0e927e80c2","keyframes":{"transform":["translate3d(-146.51165%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":0,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bf2d7119-859a-4c31-944a-e98e551c43b1","keyframes":{"opacity":[0,1]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4ba7ee37-b2fe-4b82-b982-0a1122743c47","keyframes":{"transform":["translate3d(-1036.84224%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-063ddbec-1bf0-4715-a38c-573df39898db","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f9f52eaf-8767-4f66-b234-ff62fc2fc675","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Using keywords excessively in the content, meta tags, & URL slug Using exact-match anchor text Creating multiple versions of the same content Buying links Publishing low-quality guest posts Using exact match domain 1. 2. 3. 4. 5. 6. 1. 2. 3. 4. 5. 6. Arrow

Content cloaking

[{"selector":"#anim-1cf60ba4-98e1-438d-a032-f69364bc0aff","keyframes":{"opacity":[0,1]},"delay":0,"duration":0,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f9f71a43-95bd-4186-a9f2-1ba7845f9665","keyframes":{"transform":["translate3d(-171.05266%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":0,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-df26d60c-bcdc-4d3e-9e2a-b50299867d0b","keyframes":{"opacity":[0,1]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3448e66c-6060-45ab-a93f-877849e79753","keyframes":{"transform":["translate3d(-1036.84224%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-609b7505-1e24-4fa5-8394-23ffe723c208","keyframes":{"transform":["rotate(-540deg) scale(0.1)","none"],"opacity":[0,1]},"delay":0,"duration":1200,"fill":"both","iterations":1}] 1. 2. 3. 4. 1. 2. 3. 4. Arrow

Gray Hat SEO Techniques You Must Avoid

[{"selector":"#anim-dbcc15d2-c317-49be-a1f4-570b5816e404","keyframes":{"opacity":[0,1]},"delay":0,"duration":0,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a4b665ca-021e-4a24-a245-025b21b69c6e","keyframes":{"transform":["translate3d(-172.49993%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":0,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e062d6d3-3585-4897-9a55-f325ebbb350b","keyframes":{"opacity":[0,1]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a00f6c96-1e43-4355-8897-254e07330047","keyframes":{"transform":["translate3d(-1036.84224%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a41a9fd9-c938-4240-86ad-da1cae3594f9","keyframes":[{"offset":0,"transform":"translate3d(0, -151.35278%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.29,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.45,"transform":"translate3d(0, -42.560401736%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.61,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.71,"transform":"translate3d(0, -14.469325768000001%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.8,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.85,"transform":"translate3d(0, -5.433564802%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.92,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.96,"transform":"translate3d(0, -2.3611033679999998%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":1,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"}],"delay":0,"duration":1000,"fill":"both"}] 1. 2. 3. 1. 2. 3. Private Blog Networks (PBNs) Paid link building [without a sponsored tag] AI content that is unhelpful Arrow

How to Fix Techniques Sabotaging Your Rankings?

[{"selector":"#anim-b73348ef-bb7f-4703-8314-fab7b0d67da5","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-10d83ad1-fbca-436d-88a3-981fdf521912","keyframes":{"transform":["translate3d(0px, -69.34718%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2f316588-06e3-4c03-8c64-c8c93f2b556b","keyframes":{"opacity":[0,1]},"delay":0,"duration":0,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-977c7c5f-985b-4c6d-81ea-06cb227d733c","keyframes":{"transform":["translate3d(-157.99997%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":0,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4cae4dd9-6f71-4db4-88f7-dc31307c1175","keyframes":{"opacity":[0,1]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9c80003b-2717-490d-ae7d-ca8f973fb000","keyframes":{"transform":["translate3d(-1036.84224%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1a7d616e-9135-4655-8ad9-0eb30a9c5877","keyframes":{"opacity":[0,1]},"delay":0,"duration":1400,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bbe8e8e6-50a2-41c2-9671-61545b7a376b","keyframes":{"transform":["translate3d(0px, -98.15805%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1400,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Lined Circle Lined Circle Arrow

Remember, SEO is a long-term game based on ethical strategies. Avoid outdated, black hat, and gray hat techniques for SEO to be effective.

[{"selector":"#anim-d35223fe-4885-4f9b-a11e-f98699fa89d1","keyframes":{"transform":["translate3d(-32.76699%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.2, 0, .8, 1)","fill":"both"}] [{"selector":"#anim-b16eaa88-f00b-47d0-b9f7-04737cb464f5","keyframes":{"transform":["rotateZ(-180deg)","rotateZ(0deg)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.2, 0, .5, 1)","fill":"forwards"}] [{"selector":"#anim-1de16184-3dc1-42f3-8337-016f484961fd","keyframes":{"opacity":[0,1]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0cd9f644-eebd-440e-80bb-a0da7db7e2ad","keyframes":{"transform":["translate3d(-1036.84224%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1000,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8a80d419-cc06-4cdb-8bbf-b663ffcd7fee","keyframes":{"transform":["scale(1)","scale(1.5)","scale(0.95)","scale(1)"],"offset":[0,0.33,0.66,1]},"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] Squiggly Line White Scribbled Underline Arrow

Head on over to our blog and get in-depth details on how you can avoid these unscrupulous techniques.

[{"selector":"#anim-d50bcab7-1ff3-4104-969f-87ce18c2b512","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bcd4033c-a37b-4e0c-af1b-63ebe5e89d8f","keyframes":{"transform":["scale(1)","scale(1.5)","scale(0.95)","scale(1)"],"offset":[0,0.33,0.66,1]},"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] [{"selector":"#anim-01d2b02b-7c18-4015-af6f-beeb8004b4b9","keyframes":[{"offset":0,"transform":"translate3d(0, -128.24736%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.29,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.45,"transform":"translate3d(0, -36.063157632%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.61,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.71,"transform":"translate3d(0, -12.260447615999999%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.8,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.85,"transform":"translate3d(0, -4.604080224%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.92,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.96,"transform":"translate3d(0, -2.0006588159999996%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":1,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"}],"delay":0,"duration":1800,"fill":"both"}] White Scribbled Underline

Which SEO Techniques Should Be Avoided?

SEO is ever-evolving. What is relevant now may become outdated and even be flagged as a Black Hat or Gray Hat technique.

If you want SEO to work, you must avoid them.

Create Content for Featured Snippets

Outdated SEO Techniques You Must Avoid

Content cloaking

Thin content

Hidden links and texts

Doorway pages

Black Hat SEO Techniques You Must Avoid

Gray Hat SEO Techniques You Must Avoid

How to Fix Techniques Sabotaging Your Rankings?

Identify the problematic SEO techniques

Remove or disavow bad backlinks

Optimize your content

Fix technical SEO issues

Monitor your progress

1. 2. 3. 4. 5.

1. 2. 3. 4. 5.

Remember, SEO is a long-term game based on ethical strategies. Avoid outdated, black hat, and gray hat techniques for SEO to be effective.

Head on over to our blog and get in-depth details on how you can avoid these unscrupulous techniques.

Click here