What Do You Need To Balance When Doing SEO?

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Keyword Targeting

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Doing Website Optimization - Search Engine vs Users

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Balance text and rich media content by learning what content asset works best for what type

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Balancing Off-Page SEO

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Head on over to our blog to learn more.

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What Do You Need To Balance When Doing SEO?

Keyword Targeting

(based on Intent, Volume, and Competition)

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1. 2. 3.

Target long-tail keywords with lower difficulty/competition

Analyse the search volume to ensure users are at least searching for it

Ensure your content complements the user intent

Doing Website Optimization - Search Engine vs Users

Balance text and rich media content by learning what content asset works best for what type

Give precedence to creating high-quality content, followed by optimizing it for SEO

Focus on resolving the user's query over keyword placement/density/proximity

Balance internal & external linking by linking out to relevant websites, and use internal links to guide users & search engines to important content.

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Balancing Off-Page SEO

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Optimize your anchor cloud by distributing it into brand, exact, and phrase anchors

While creating backlinks, strike the right balance between their quality, quantity, and relevancy

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Head on over to our blog to learn more.

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