What Makes us the Best Content Marketing Agency in India
- Featured in the Top 10 Content Marketing Agencies in Delhi – Clutch, January 2023
- Best Content Writing Service Providers – Software Suggest, 2022
- Best Content in Digital Campaign in 2018 – Quora Content Marketing Campaign
Our Awards and Accolades
The age-old adage “Content is King” has never held truer than it does today. Content is the bedrock of marketing – informing, engaging, and converting customers is impossible without quality content. And today, along with domain expertise and creativity, SEO-led content marketing is a prerequisite for standing out from the competition.
Here at Techmagnate, we live and breathe digital content marketing. With expert editors and a talented writing staff on our fingertips, we work with each and every client to develop and devise a unique approach to their industry, applying a set principle of key steps to create a fleshed-out, comprehensive content plan.
"Our 3 main mantras - Transformational Growth, Trusted Partnerships & Digital Excellence always!"
CEO, Techmagnate
Unlock transformational growth for your brand
Our Content Marketing Services in India
As India’s leading SEO agency and one of the best content marketing companies in the market, we know how to produce digital content that is optimized for both the target audience and search engine optimization.
SEO-Friendly Blog Posts
Our domain experts, SEO managers, and content marketers work collaboratively to create SEO-friendly blog posts that provide genuine value to your target audience and drive traffic to the website.
Infographics Design
We offer end-to-end infographic designing services, from content creation to designing, that can be posted on blogs or repurposed for social media and other digital channels.
Marketing Collaterals
We help brands create marketing collaterals such as White Papers, Case Studies, and eBooks. This builds authority and trust while also serving as a great sales tool for organizations.
Digital PR
We create digital content for brands to gain significant media exposure. This maximizes your reach through brand mentions, authority links, citations, and referral traffic.
Guest Posting
Our guest posting services include identifying authoritative guest blogging websites and creating compelling content that improves your organic search rankings and establishes your website as a thought leader.
Website Content Writing
Our website content writing services entail creating product descriptions, landing page copies, vision & mission statements, and so on: to improve readability and maximize conversions.
Content Marketing Challenges We Resolve For Business
As a leading content marketing services provider, we understand the challenges businesses face in the ever-evolving content marketing landscape. Here’s how we resolve them for you –
| Challenge | Solution | Outcome |
|---|---|---|
| Creating a content strategy | A comprehensive content strategy, aligning it with your goals and audience. | A clear roadmap for content creation and distribution. |
| Planning content production | A content calendar and production schedule to ensure a consistent flow | Avoid content gaps and maintain audience engagement |
| Personalize content for the target audience | Personalize content based on audience segmentation and user persona | Improved relevance and conversions through targeted messaging |
| Building a strong brand voice and identity | Understand your brand’s voice and identity to ensure it reflects in the content | Enhanced brand recognition and differentiation |
| Dealing with content theft and plagiarism | Employ stringent plagiarism checks and develop mechanisms, like DMCA, to protect your content from theft | Safeguarded brand reputation and exclusivity. Original and unique content for your audience |
| Creating diverse content formats | Create various content assets for different digital channels and campaign goals | Enhanced audience engagement through varied and interactive content experiences |
| Develop high-quality content | Create compelling, well-researched content that’s vetted by domain experts | Improved brand reputation and thought leadership |
| Optimizing content for search engines (SEO) | Optimize content for search engines to increase the rankings on search results | Higher search engine rankings and increased content discoverability |
| Balancing promotional and educational content | Strike a balance between promotional and educational content to engage and nurture your audience | Increased audience engagement while facilitating conversions |
| Measuring content effectiveness and ROI | Use enterprise-grade analytics tools to track KPIs | Data-driven insights to refine content strategy and measure ROI |
| Competing with content saturation and information overload | We emphasize quality, relevance, and value to create content that stands out | Differentiated and valuable content for your audience. Increased visibility and shareability amidst content saturation |
Techmagnate’s Blueprint for End-to-End Content Marketing Services
As a trusted Digital Content Marketing Agency, we understand that content should be an asset for your organization that leverages the power of storytelling to convey the brand message. Every blog post or piece of copy is put through rigorous quality checks, built around a customized keyword plan and executed only after comprehensive market research.
At Techmagnate, our content marketing services revolve around six focused steps.
Research
Before mapping out a viable content marketing plan, we conduct comprehensive research and find the answers to important questions like “what does my target audience find valuable… what volume of content will be needed to get results… what type of content will perform… what digital channels perform better… and what do the industry trends suggest?” We do this through social listening tools, market research, understanding where the search volume trends pivot for a particular industry, and much more.
Ideation
Based on the insights garnered from our research, we map out a content marketing strategy for you that encompasses all the crucial elements – content creation, promotion, and governance. Ironing out these details helps define the success metrics to work towards achieving key objectives.
Creation
The content creation process begins when the ideation is completed. At Techmagnate, we have domain experts and SEO copywriters who work on creating evergreen content containing insights and a unique POV that is helpful to the reader.
Editing
No content gets shared without rigorous editorial checks to understand how coherent and effective it is. The idea is to ensure it fits the brand voice and is logically sound, devoid of any grammatical errors.
Sharing & Promotion
After ensuring we have created a compelling copy or written out a great long-form content piece, we share and promote the content to ensure it reaches the target audience and captures their attention.
Measuring
Simply churning out content that reads well is not where an effective content marketing strategy stops. Rather, we back everything up with numbers and performance indicators. Every article, blog post, and content edit is tracked, analyzed, and built upon with the latest tools of the trade. Monthly reports show the progress of the content on various digital channels, while individual metrics help our team devise constantly evolving, dynamic content plans.
FAQs
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Why Content Marketing?
By creating compelling content, you have much more opportunity to reach, inform, engage, and persuade your target audience. When used strategically, content marketing invariably improves a brand’s visibility and credibility. Moreover, not only is content marketing highly effective, but it also gives a better RoI.
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What are content marketing services?
Content marketing services are offered by SEO and content marketing experts who help brands overcome the roadblocks in creating, sharing, and promoting compelling content. As an industry-leading content marketing agency, our services include research and ideation, strategy development, content creation, editing and publishing, sharing and promotion, along with performance measurement.
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How does content marketing help?
Content marketing leverages the power of high-quality, relevant and engaging content to increase and bolster brand awareness, improve engagement, increase website traffic, and drive more conversions. As such, you can build a stronger relationship with your audience, capture their attention, and improve your SEO and discoverability.
The essence of content marketing lies in providing audiences with relevant and useful information that actually solves their problems or answers the questions they ask.
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What does a content marketing agency do?
A content marketing agency will:
- Devise a comprehensive content marketing strategy
- Research and ideate on the right keywords and topics for your audience
- Create content in different ways, such as infographics, videos, blogs, etc.
- Publish and share the content to reach more and more people on the internet
- Measure the effectiveness of the content strategy and revise it accordingly
When you work with a content marketing agency, you leverage their expertise and fresh perspective. More importantly, you are able to get impactful content for better reach and engagement.
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How does content marketing help with SEO?
At Techmagnate, we offer SEO-led content marketing services, and ensure every piece of content is audience-centric and SEO-friendly. More importantly, the blueprint we follow for executing content marketing strategies ensures we churn out helpful content for valuable keywords in your industry.
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